The Eastside Rooms, Birmingham’s newest conference and events venue, is celebrating a landmark 2024, having welcomed an impressive 76,518 event attendees through its doors. This milestone highlights the venue’s continued success as a hub for innovation, collaboration, and world-class events.
2024 in numbers
Last year, The Eastside Rooms demonstrated its ability to deliver exceptional experiences including:
- 1,123 events
- 37,764 lunches
- 18,185 banqueting attendees
- 25 awards dinners, with 7,122 attendees
These figures underscore The Eastside Rooms’ reputation as a leading venue for conferences, banquets, and networking events, drawing clients from diverse industries and regions.
2024 saw The Eastside Rooms continue its commitment to inclusivity, sustainability, and innovation with key achievements including:
- Recognition for Excellence in Diversity and Inclusion at the 2024 HR in Hospitality Awards.
- Securing and hosting prestigious events such as the British and Irish Association of Law Librarians’ (BIALL) conference for 2025 and the International Ceramics Congress 2028.
- Strengthening the team with key appointments, including a new head chef and business development executive.
Looking Ahead to 2025
Building on this momentum, The Eastside Rooms is poised for even greater success in 2025. With a strong pipeline of events and nearly £2 million in association business already secured, the venue is on track to surpass its 2024 achievements.
Key focuses for the upcoming year include:
- Enhancing the guest experience with continued investment in state-of-the-art facilities and innovative catering solutions.
- Expanding partnerships with professional conference organisers to bring more large-scale, impactful events to Birmingham.
- Furthering its commitment to sustainability, ensuring all events contribute to a greener future.
Leanne Bladen, Director of Sales and Marketing, commented: “2024 was a phenomenal year for The Eastside Rooms. Our team’s dedication, the quality of our facilities, and our commitment to meeting the needs of our clients all contributed to our success. With 2025 already underway, we are excited to build on this momentum and continue providing exceptional experiences for all who walk through our doors.”
