Global events agency, emc3, has appointed a new Strategy Director, Natalie Walker. The news comes after the agency has been focused on growing its strategic experience design offering, with a comprehensive suite of workshops covering everything from team alignment to goal-setting, and in-depth research and analysis in several critical areas, such as audience behaviour, AI and emerging technology and sustainable event delivery.
Initially working with emc3 as a freelancer, Natalie joined the company as an employee in 2021 as their Senior Content Strategist, helping clients such as Google, Quickbase, Recorded Future, and Stack Overflow to develop their content and streamline their strategy with interactive and informative workshops.
When speaking about her recent promotion, Natalie said: “I’m so excited about this new opportunity and grateful to work for a business that puts innovation and strategy at the forefront of everything it does. It’s absolutely essential that every event is treated not as a stand-alone project but as a valuable touchpoint on the wider customer journey, and I’m looking forward to helping more clients grow their events and create even more unforgettable experiences for their customers.”
To learn about emc3 and find out more about the strategic services they provide, visit www.emc3.com or get in touch at getinspired@emc3.com